Leveraging trust elements and creating communication channels

As pet owners, understandably, needed a lot of reassurance before choosing a sitter, we made it a point to conduct user research to understand which details were the most important to them and surface those onto the search results page as well as above the fold on host detail pages. These included photos of past bookings, ratings, reviews, credentials, responsiveness, and more. Once a sitting was in progress, we designed and built a variety of communication tools to allow sitters to keep pet owners updated on how their pets were doing, such as live walking maps, video feeds, etc.