Building a two-way marketplace for fitness experts and their fans

I worked closely with business stakeholders and fitness influencers to design a hub for users to build an exercise library, create custom workout routines, and consume social content from their favorite creators while allowing those same influencers to import and sell premium workout routines to their fans.

Client

Fitbee

Role

Product design

Product strategy

High-fidelity prototyping

User research

User testing

Competitive analysis

Design documentation

Tools

Sketch

Invision

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Frequenseek

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Future Plans